From the initial idea to the final product design, we developed a tailor-made concept for IFA 2024. The focus was on innovative designs that not only captivate aesthetically but also embody the spirit of the world’s largest consumer electronics trade show. Our interdisciplinary team of designers and product developers worked closely with IFA to create a unique visual identity.
Before final production, extensive testing and prototype creation were conducted. In an intensive sample process, we iteratively optimized the designs to ensure every detail meets the highest standards. This resulted in a product line that combines functionality and premium quality.
Our extensive product range includes over 20 uniquely designed merchandise items. From stylish accessories to ready-to-wear pieces, every product was developed with meticulous attention to detail. We balanced current trends with a commitment to creating sustainable and durable products.
Activation Space – Creating Experiences
As part of IFA 2024, we planned and implemented innovative activation spaces. With a clear focus on interactive experiences, we created an environment that delighted visitors and strengthened the IFA brand message. Creative content generation was a key component of this process.
For IFA 2024, we designed a webshop that combines visual appeal with easy navigation. From the first click to delivery, we ensured a smooth shopping experience. Our fulfillment team made certain that all 4,000 products were delivered on time and in perfect condition.